John Lemein • Creative
EDUCATION
UC BERKELEY EXTENSION
Project Management, Spring 2019
Effective Leadership and Management, Fall 2017
Social Media Marketing Strategies, Fall 2015
Introduction to Marketing, Summer 2015
THE STARTER LEAGUE
User Experience, Winter 2013
Advanced HTML/CSS, Fall 2012
COLUMBIA COLLEGE CHICAGO
Bachelor of Fine Arts – Graphic Design, 2009
SKILLS/SOFTWARE
Creative Strategy/Art Direction
Marketing Strategy
Project Management:
– Asana, Adobe Workfront, Smartsheet, Basecamp
InDesign
Illustrator
Photoshop
Lightroom
After Effects (Beginner)
Acrobat/Distiller/Pre-Press
HTML/CSS
js/jquery
WordPress/php
UI/UX Design
– Adobe XD, Balsamiq
Google Analytics
Ruby on Rails (Front End)
Github
Photography
Microsoft Office
Copy Writing/Editing
EXPERIENCE
OAKLAND ATHLETICS | DECEMBER 2022-PRESENT
Creative Director
Leads team of graphic designers, motion graphic designers, photographers, videographers and a project manager. Guides creative decision making for advertising, marketing, social media, in-game experience, internal and external communications, Athletics.com, retail items, and community events. Manages the Athletics brand and its various applications, whether digital, print, uniforms, apparel, stadium signage, etc.
CHICAGO BLACKHAWKS | SEPTEMBER 2022-DECEMBER 2022
Graphic Designer – Remote
Supporting the needs of the Blackhawks organization through creative solutions, including social media graphics, digital ads, email layouts, in-arena materials, publications and any other assigned projects.
UNIVERSITY OF CALIFORNIA, BERKELEY
CALIFORNIA GOLDEN BEARS ATHLETICS | DECEMBER 2013-JUNE 2022
Director, Brand Creative and Digital Services (2015-2022)
Leads team of graphic designers and video producers covering all areas of visual communications at Cal Athletics, including social media, print publications, posters, branded products, feature videos, in-stadium board show content, etc.
Creative Services unit covers 30 Cal sports and 10+ administrative units.
Successfully managed transition from Nike to Under Armour apparel partnership in 2017, including a complete re-brand that unified all 30 Cal teams under one brand identity. All uniforms and practice gear, facilities, stationery and signage updated.
Upgrading and implementing department-wide project management system to organize and track creative project requests.
Responsibilities: creative strategy, brand management & guides; uniform design; licensing; marketing campaign development; client/collaborator relations; sponsorship assets, facilities branding; event signage, employee professional development; vendor and logistics oversight, freelancer/contractor management, equipment procurement, budgets.
Web Manager (2013-2022)
Build and maintain CalBears.com, CalAthleticsFund.com and the Cal mobile app. Design and code custom landing pages. Monitor and interpret analytics; create and track digital ads; check accessibility and optimize SEO. Educate coworkers on best practices and page editing skills.
CHICAGO SUN-TIMES | 2007-2013
Special Sections Layout, Marketing/Sales Graphic Designer, Online Auto Section Editor
FREELANCE & CONTRACT CREATIVE | 2004-Present
Front End Web Development, Graphic Design
FOUR CORNERS TAVERN GROUP | 2004-10
Manager, Head Doorman, Bartender, DJ
CINEMA/CHICAGO | 2006
Chicago International Film Festival Design Intern
OTHER
BOY SCOUTS OF AMERICA | 1998
Eagle Scout